Mon, 21 November 2016
Jesse Stay worked for three years as leader of the LDS Church's social media initiatives. He was the first LDS Church employee with the name "social media" in his title. His work primarily involved formulating the early Facebook and Twitter strategies for the church (including for LDS general authorities). Jesse also provided social media support to various LDS Church departments including the missionary department, public relations, genealogy, the Joseph Smith Papers project, and the "I'm a Mormon" PR campaign.
In this two-part episode, Jesse discusses:
Currently, Jesse is the founder and principal of Stay N Alive, a social media advertising and marketing agency.